Loyalty schemes for your pharmacy

Loyalty schemes are on the rise and popular with both businesses and customers.  Recently in the retail sector there has been a rapid increase in gift voucher and gift card schemes based on reward points or similar.

Unfortunately all to often these schemes are not properly implemented.  The GST rules regarding vouchers are not comprehensive and can leave room for error.

What is at the heart of the loyalty schemes problem and what can you do?

Read more on loyalty schemes and what you need to consider before implementing one for your pharmacy.

Written by Atul Mehta for Contact Pharmacy Guild Magazine, December 2014 – January 2015.

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